Type of Business: Recycler
Product or Service: Ink Jet and Laser Cartridge Recycling
Brand Mark Style: Concept Mark
Location: Louisville, Kentucky
Re-Ink4U is a start-up company that needed its first logo. Their first instinct was to use the universal recycling symbol. We explained that using a symbol like that will not provide the Distinctiveness needed for a corporate identity. Once we unserstood their goals, we developed this "spin" on the recycling symbol while creating a distinctive look.